Friday, January 12, 2007

Pimp the CBC intranet s name Please

CBC’s communications folks are revamping the CBC’s intranet after learning from a survey of 1,900 employees that the current site is “not considered a go-to destination.”

So they plan to add a whack of stuff, including “a tool that will help you manage day-to-day stuff: tasks, careers, well-being, etc.” Wow. That’s quite the goal. A team of personal concierges at our beck and call? Well, maybe not. But the new intranet will allow for personalization, private team spaces to share information, documents and files, and — Allah be praised — a solution to mass-distributed e-mail overload.

But they still desperately need one thing: A name. No, scratch that — a good name. Left to their own devices, CBC people tend to go with super-creative names like “Employee Portal” or “CBC Research and Planning” (I’ll let you figure the acronym out yourself.) The new intranet name has to work equally well in English and French. If you’ve got any ideas that you’d like to suggest, send them to Kevin Payan (in Groupwise) by next Friday.